I live by the saying:
"Have camera, will travel"
Born in Papua New Guinea in 1972, I was raised in Australia where I trained and launched my photographic career. Relocating to London in 2000, and then Milan in 2013, I am now established as a highly-respected photographer with a reputation for Portraits, Travel, Luxury Lifestyle and Celebrity work. My passion for people, food, fashion, travel and the great outdoors drives me on my quest to encapsulate what is current in the world around us.
Working for a wide range of global companies and brands, I like to create the powerful and evocative images needed to drive successful campaigns – in print, on screen and in digital media. Taking clean, graphic and beautiful pictures, my focus for every client and every project is to be flexible – tailoring my style to meet their brief, budget and brand.
Very much a people-person, I feel I have established longstanding, collaborative client relationships, going beyond the images to strategically build brand image and awareness.
Tyson Sadlo
Photographer
MY TEAM - The Herd Represented
In 2011 I set up the creative agency, The Herd Represented with Jo Perry, that represents assistants, photographers, film makers, and other creatives. This has enabled me to bring together the various talents that are a huge part of my team as we continue to deliver successful campaigns for a whole range of clients all over the world.
We have established international connections with location scouts, fixers, suppliers, travel agents etc to make shooting a global campaign run smoothly utilising local contacts and sources.
THE PRODUCER - Jo Perry
Jo has been my agent and book keeper for years and together we established The Herd Represented. Her ability to get prettymuch anything at any time has made her a legend with clients. Be it a 747 Jumbo or Olympic Running Tracks, Jo can usually find what we are looking for. In addition to Production and accounts she is resposible for running the agency and insuring that our clients needs are always looked after.